JEM Promotional Products February Newsletter 2010

Jem Promotional Products February Newsletter 2010

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Conference Time
JEMPP Newsletter
15th February, 2010
 
Hi Elyse,

We are now into the Chinese New Year period and so all orders coming direct from China will be taking an extra two weeks or so. If you have an urgent off-shore job required please do not hesitate to contact us as we may be able to explore other options for you.

February is a very busy time for conferences and therefore we have made our February Special Offer on a Civic Conference Satchel, please click the image to the right for more information. We also have a Conference Promotion online and below is an article with 5 Tips to help you choose your Conference Bag.


Did you realise that once you have purchased promotional products through us that we will have your logo set-up and so if you do a repeat order of the same job you will receive a reduced price artwork set-up or even a free set-up in some situations. If you have placed an order before or believe your company has ordered previously please contact us and we can advise you if there are any discounts available.

Regards,

The Team at JEM Promotional Products

Ph: 02 8205 1334
E-mail: enquiries@jempp.com.au

Website: www.jempp.com.au
5 tips to help you choose your Conference Satchel
Picking the right Conference Satchel can be a daunting task when you have hundreds of delegates attending your conference and you are trying to please everyone. JEM Promotional Products have put together 5 handy tips to help make your selection easier.


1. Think about the delegates that will be attending your conference
 
Ask yourself are they male or female, corporates or blue collar workers and what would they most use the bag for. If your delegates are from the corporate market they may be more inclined to use a satchel that has a laptop sleeve and a place for their iPhone. If your delegates are people who work outside they may prefer a cooler bag and while a cooler bag is not your typical conference bag if it is a product that will actually relate to your delegates and be reused constantly instead of being thrown away than it is a much better investment.

2. This one is simple but gets a lot of people caught out...can the bag fit your conference materials?

Many companies opt for a tote bag with no gusset because it is the cheapest option only to get to the conference and find that the folder with all the speaker notes does not fit. If you are concerned about whether this will happen to you JEM Promotional Products can provide a sample for you to test if your materials fit prior to ordering.

3. Cater for your conference location

If your conference is in the city and a lot of delegates will be commuting on trains and buses to get there don't go and give them a huge sports bag, keep it small and maybe think of a product that can be folded and put away into a briefcase or handbag.

If you conference is an overnight one you could send the delegates an overnight bag a week before the actual conference which we give them time to pack the clothing into the bag and use it then. Image the impact it will make at an airport to see a large number of delegates all walking through the airport with the same branded bag. It is a great way to expose your brand.

4. Work out your best branding option

Will your conference bag need to include sponsor or supporter logos? If yes than you need to choose the option that is best going to display your supplier logos - there are 3 main options:

  • Embroider all the logos
Embroidery ExampleThis method will enable you to have all the supplier logos in their corporate colours. You can set up all the logos together meaning that there will only be one embroidery digitisation fee. The only thing to be aware of is that the embroidery area will be smaller because the embroidery frame is a circle and therefore not get as close to the edges.

With embroidery we price according to the number of stitches used as opposed to the number of colours. When you submit a quote request please attach the logos so that we can do an accurate stitch count. 
  • Screen print the logos using a 1 Colour Screen Print
This method will be the cheapest if you print all the logos in one colour. The 1 Colour Screen Print Exampledisadvantages are that the finish is not as nice as embroidery and it is extremely difficult to print each sponsor logo in their corporate colours as you need to pay a set-up for each colour you use.

With printing we also need the logos in EPS or AI format and so getting the logos in this format from all the sponsors can be a big task in itself.

  • Use a Digital Transfer
Full Colour Transfer ExampleWith a digital transfer we print your artwork onto a thin film and then using heat we adhere it to the bag. A digital transfer will enable you to have each sponsor logo in its proper colours as well as showing the fine details such as small font which may not be as prominent in embroidery or a screen print. The branding area is also larger as we can get very close to the edge of the product. The main disadvantage is that this will be the most expensive branding option.




5. Present your bag as a gift, not a giveaway

I don't know how many conferences I have been to where the bags are given out at the door as you enter and the casual event staff are grabbing them directly from the brown boxes they were packed in. They are normally flattened or creased and will still have the tissue dividers. JEMPP Gift BagTreating your products as a cheap giveaway gives the receiver the impression that it is a cheap giveaway. Avoid giving away the bag still packaged in the polybagging and think of ways you can improve the presentation. If you are giving away a pen with the bag have the pen already inserted in the pen holder, this is much more thoughtful.

In terms of presentation instead of giving your bags at the door you can have them already in the room for the delegates. At JEM Promotional Products we like to practice what we preach and so at a recent dinner we provided some gift packs and instead of leaving them on a table for guests to collect we went early to the function and hung the packs on the back of each chair. The room ended up being a sea of JEM Promotional Product logos because our bags acted as billboards for our company.
 

Go Promo DInner

At JEM Promotional Products we pride ourselves on being Promotional Product experts so if you are unsure of which direction to go for your conference bags and are looking for innovative ideas we are happy to consult with you. Please contact us on (02) 8205 1334 or reply to this email.
View more Articles online
The benefits of reordering with JEM Promotional Products
Many companies don't realise that there are quite a few benefits to using one Promotional Products company. Below we have outlined a few:

1. We will have your logo on file and so you don't have to dig through your files to find the right one to send through again

2. Depending on the job we did we will have your logo set-up for embroidery, screen printing, pad printing, laser engraving or embossing. With embroidery and embossing we do not charge repeat set-ups and we give considerable discounts for other forms of branding. For example a screen printing set-up will normally be $100 + GST whereas a repeat set-up of the same logo only costs $40 + GST.
3. Lead-times are quicker on repeat jobs because instead of having to create a new artwork approval we send through the one we already have for you to look at therefore reducing the delay of getting into production.
Contact JEM Promotional Products on (02) 8205 1334 if you would like to find out the previous jobs we have done for your company and whether there are any discounts we can give you.
Exodus Hoodies & Jackets
With the start of a new school year many of the Year 11 students have started planning the Year 12 Hoodies or Jackets so they can start wearing them in Term 4. If you have School-aged kids encourage them to become a fan of the Exodus Hoodies Facebook Page.

They will be able to see a gallery of designs to get ideas for their own school.
 
Go to the Exodus Hoodies Facebook Page
 
February Special Offer
Cheap Conference Satchels
Current Promotions
Conference Promotion
 
More promotions online
Gallery of Exodus Hoodie Designs
Exodus Hoodies are custom designed hoodies and jackets that you can design for your school or sporting club. There are no limits to the customisation you can do to your design. Create a pattern, pick the colours, decide the fonts to use, choose the type of collar etc.

Since launching Exodus Hoodies last year we have been very busy manufacturing custom designs for various schools.

Check out some of the designs we have done.

Liverpool Girls High School

St John's Park High School

Ingleburn High School
Prairie Wood High School

Pal College

Bankstown Girls

Pal College

James Busby High School

 
Go to the Exodus Hoodies Facebook Page
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Coming Up in the
March Newsletter
- Easter Promotion
- New Special Offer

 

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